9 best attractions in the Liberdade neighborhood, in São Paulo

Discover what to do in Liberdade in SP and enjoy the best the neighborhood has to offer

Want to explore one of São Paulo’s most culturally rich neighborhoods? What to do in Liberdade in São Paulo is a question many visitors ask themselves, and for good reason. This neighborhood, known for its strong Asian influence, offers a unique experience in the São Paulo capital.

Liberdade is famous for its streets decorated with red lanterns, diverse oriental cuisine, and an atmosphere that blends Brazilian and Asian elements. It’s a popular destination for both tourists and São Paulo locals looking for something different.

Navigating through the options of activities and attractions can be challenging, especially for first-time visitors. That’s why we’ve prepared this guide with the 9 best attractions in the neighborhood.

Today, Brasil ATM shows you the main points of interest, restaurant recommendations, shopping spots, and cultural experiences. Our goal is to help you plan a complete visit and enjoy the best that Liberdade has to offer.

Read in this post

• 9 attractions to discover in Liberdade
• Where to eat in Liberdade
• What else to do in Liberdade in SP
• Discover Brasil ATM (A Todo Momento)
• FAQ

9 attractions to discover in Liberdade

Discover what to do in Liberdade in São Paulo! The most authentic neighborhood in São Paulo offers a rich cultural and gastronomic experience. Visit delicious restaurants, participate in cultural events, and enjoy shopping in specialized stores. Check out some tips from Brasil ATM below:

1. Liberdade Street Fair

The Liberdade Street Fair is one of the neighborhood’s most iconic attractions, providing an immersion into oriental culture through crafts, typical foods, and cultural presentations. In addition to being an excellent place to try traditional Japanese dishes such as yakisoba and tempura.

The fair is also a meeting point to meet people and enjoy artistic performances. During Chinese New Year celebrations, the fair transforms, offering an even richer cultural experience.

Address: Praça da Liberdade, São Paulo, SP

Hours: Saturdays and Sundays, from 9 AM to 6 PM

Price: Free entry, with varied prices for food and crafts.

2. Busshinji Temple

The Busshinji Temple is a tranquil and spiritual space, ideal for those seeking a moment of peace amidst the city’s hustle and bustle. This Buddhist temple of the Soto Zen tradition offers not only religious activities.

But also meditation and workshops open to the public interested in learning more about Buddhism. Guided tours are available for groups who wish to learn about the temple’s architecture and history.

Address: Rua São Joaquim, 285, Liberdade, São Paulo, SP

Hours: Monday to Friday, from 9 AM to 5 PM; Saturdays, from 9 AM to 1 PM

Price: Free entry, but donations are welcome.

3. Historical Museum of Japanese Immigration in Brazil

This museum is essential for those who wish to learn more about the history and contribution of the Japanese community in Brazil. It presents exhibitions of documents, photos, and objects that tell the story of Japanese immigrants.

The museum is located on the top floor of the Brazilian Society of Japanese Culture building and is an excellent opportunity to understand the cultural integration and impact of Japanese immigrants in Brazil. Guided tours can be scheduled for school or tourist groups.

Address: Rua São Joaquim, 381, Bairro Liberdade, São Paulo, SP

Hours: Tuesday to Sunday, from 1:30 PM to 5 PM

Price: R$ 12.00 (full price) and R$ 6.00 (half-price for students, seniors, and children).

4. Oriental Garden

The Oriental Garden is an oasis of tranquility in the heart of Liberdade, offering a serene green space for relaxation. With wooden bridges, koi fish swimming in ponds, and a variety of Japanese plants, the garden is perfect for a contemplative stroll.

It’s a great place to take photos and enjoy a peaceful break while exploring the neighborhood.

Address: Rua Galvão Bueno, 200, Liberdade, São Paulo, SP

Hours: Daily, from 9 AM to 5 PM

Price: Free entry

5. Santa Cruz Church of the Souls of the Hanged

The Santa Cruz Church of the Souls of the Hanged is one of the most intriguing historical landmarks in Liberdade. Built in the 19th century, the church is known for its distinct architecture and for housing the chapel dedicated to the souls of the hanged, a reference to the neighborhood’s past.

The church continues to be a place of pilgrimage and devotion, especially during the Feast of Santa Cruz.

Address: Rua dos Estudantes, 110, Liberdade, São Paulo, SP

Hours: Monday to Friday, from 9 AM to 5 PM

Price: Free entry

6. Livraria Sol

Livraria Sol is one of the oldest bookstores in Liberdade, specializing in Japanese literature and culture. With a vast selection of books, manga, and magazines, it’s a paradise for lovers of reading and Japanese culture.

Additionally, the store frequently organizes cultural events, such as book launches and calligraphy workshops.

Address: Rua da Glória, 200, Liberdade, São Paulo, SP

Hours: Monday to Saturday, from 10 AM to 7 PM; Sunday, from 11 AM to 5 PM

Price: Free entry

7. Kidoairaku Restaurant

Kidoairaku Restaurant is a hidden gem in Liberdade, known for its authentic homemade Japanese cuisine. This small establishment is admired by locals and tourists for offering traditional dishes such as teishoku and udon, prepared with fresh ingredients and family recipes. It’s the perfect place to experience true Japanese food in a cozy atmosphere.

Address: Rua São Joaquim, 394, Liberdade, São Paulo, SP

Hours: Tuesday to Saturday, from 11:30 AM to 2:30 PM and from 6:30 PM to 10 PM; Sunday, from 11:30 AM to 3 PM

Price: Dishes starting from R$ 30.00

8. Ikesaki Cosmetics

Ikesaki Cosmetics is a must-stop for beauty product enthusiasts. Known as the “cosmetics mecca,” this store offers a wide range of skin care, hair care, and makeup products, including Japanese and international brands. It’s the ideal place to replenish your beauty stock or try something new.

Address: Rua Galvão Bueno, 37, Liberdade, São Paulo, SP

Hours: Monday to Saturday, from 8 AM to 8 PM; Sunday, from 9 AM to 5 PM

Price: Free entry

9. Bunkyo Cultural Space

The Bunkyo Cultural Space is an important reference for the Japanese-Brazilian community, providing a meeting point where traditions and modernity intertwine. In addition to art exhibitions, the center also hosts musical performances, film screenings, and festivals that celebrate Japanese commemorative dates, such as Tanabata Matsuri.

Its facilities include well-equipped galleries and auditoriums, making it an ideal venue for events that promote cultural interaction and continuous learning. Visitors can explore a variety of historical and contemporary artifacts, delving deeply into the evolution and influence of Japanese culture in Brazil.

Address: Rua São Joaquim, 381, Liberdade, São Paulo, SP

Hours: Monday to Friday, from 1 PM to 5 PM

Price: Free entry

Where to eat in Liberdade

Liberdade is a must-visit destination for food lovers, offering a rich variety of Asian flavors right in the heart of São Paulo. Therefore, good restaurants need to be on your list of What to do in Liberdade in SP.

With a mix of tradition and innovation, the neighborhood’s restaurants provide culinary experiences that please all palates. Here are three great options to explore:

1. Aska Restaurant

Known for serving one of the best ramens in the city, Aska Restaurant is a classic that attracts both locals and tourists. The simple and welcoming environment is perfect for enjoying an authentic meal.

Address: Rua Galvão Bueno, 466, Liberdade, São Paulo, SP

Hours: Tuesday to Sunday, from 11:30 AM to 9 PM

Price: Dishes starting from R$ 30.00

2. Sushi Isao

For sushi lovers, Sushi Isao offers an all-you-can-eat option that is a true feast of flavors. With fresh ingredients and a wide variety of options, it’s an excellent place for a complete gastronomic experience.

Address: Rua da Glória, 111, Liberdade, São Paulo, SP

Hours: Monday to Saturday, from 11:30 AM to 10 PM

Price: All-you-can-eat starting from R$ 150.00 per person

3. Lamen Kazu

Lamen Kazu is famous for its rich and well-seasoned broth, with options ranging from traditional shoyu to spicy miso. The restaurant is a favorite among São Paulo residents looking for authentic ramen.

Address: Rua Thomaz Gonzaga, 51, Liberdade, São Paulo, SP

Hours: Tuesday to Sunday, from 11:30 AM to 10 PM

Price: Dishes starting from R$ 35.00

What else to do in Liberdade in SP

Liberdade is a must-visit destination for food lovers, offering a rich variety of Asian flavors right in the heart of São Paulo. Therefore, good restaurants need to be on your list of What to do in Liberdade in SP.

With a mix of tradition and innovation, the neighborhood’s restaurants provide culinary experiences that please all palates. Here are three great options to explore:

Visit the Japanese Immigration Museum

Discover the history and contribution of Japanese immigrants in Brazil through exhibitions rich in details and historical objects.

Participate in a cultural festival

If possible, schedule your visit during one of the many festivals that take place in the neighborhood, such as Tanabata Matsuri, to experience Japanese culture in all its intensity.

Shop at Asian product stores

Explore the various stores that sell authentic items, from kitchen utensils to decorative items and beauty products.

Stroll through the Oriental Garden

Enjoy a moment of tranquility amidst typical Japanese landscaping, with ponds, bridges, and koi fish.

Explore manga and anime shops

For Japanese pop culture fans, Liberdade has several stores specializing in manga, anime, and collectibles.

These activities complement the cultural and gastronomic experience of Liberdade, ensuring a day full of discoveries and fun.

Withdraw cash at ATM24h machines

For a smooth and even more incredible experience in Liberdade, São Paulo, and Brazil as a whole, it’s important to have some cash on hand. In some places, it’s essential for eating, getting around, paying for attraction tickets, etc. See the table below for some ATM24h machines in São Paulo:

Where	Location
AEROPORTO DE CONGONHAS ÁREA PÚBLICA	See all points here
SHOPPING VILLA LOBOS	See all points here
SNU – SHOPPING NAÇÕES UNIDAS	See all points here
NOVOTEL MORUMBI	See all points here

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